Gravity iN DEMAND
NEW YORK - iN DEMAND, the nation's largest provider of pay-per-view and video-on-demand programming, has announced that it will carry THE GRAVITY GAMES: LIVE AND UNCUT, a four-day package from August 1-4, the first time an action sports festival has ever been available on live national pay-per-view. The announcement was made by iN DEMAND's Dan York, Senior Vice President, Programming & Development and Wade Martin, Executive Director of the Gravity Games.
Entering its fourth year, The Gravity Games is the nine-day premier action sports, music and lifestyle festival that will feature more than 250 of the world's best professional action sports athletes competing in Skateboarding, Bike, Inline, Freestyle Motorcross, Street Luge, Downhill Skateboarding, and Wakeboarding events. The event takes place in Cleveland at the North Coast Harbor at the foot of the Rock and Roll Hall of Fame and Museum from July 31-August 4, and is expected to draw more than 300,000 spectators, competitors and celebrities.
iN DEMAND will provide 12 hours of coverage over the final four days of the event, from August 1-4. The competition will culminate in the live broadcast of the Skateboard Vert Finals, Bike Vert Finals, Inline Vert Finals, Bike Street Finals plus highlights from Freestyle Motorcross and Skateboard Street, just to name a few.
"The Gravity Games: Live and Uncut will feature the most daring athletes in the world during four nights of non-stop action that sports fans will not want to miss," said York. "The live action, four-day event on pay-per-view will be the next best thing to being there."
"This is an exciting development for action sports and a great addition to our Gravity Games programming," said Wade Martin, Executive Director of the Gravity Games. "It's the first time an event of this kind will offer live coverage and it will provide a unique perspective for the viewer at home."
The Gravity Games is presented by Dodge and sponsored by Mongoose and GT Bikes, Lee Dungarees, Norelco Shaving Products and Speed Stick Anti-Perspirant/Deodorant.
iN DEMAND is cable television's leading pay-per-view network which delivers television premieres of the best movies, championship boxing, wrestling, professional and college sports, plus exclusive original entertainment. The company's shareholders are AT&T Broadband, L.L.C., Time Warner Entertainment - Advance/Newhouse Partnership, Comcast Programming Ventures, Inc. and Cox Communications, Inc. Further information about the company can be found on the Internet at www.indemand.com
For more information, visit the Gravity Games website at www.gravitygames.com or the iN DEMAND website at www.indemand.com